
Pooja Bangad, the co-founder of SheWork.in — a platform that connects girls with versatile work alternatives within the tech business — remembers what acquired her began as an entrepreneur.
“Coming from a conventional joint household, I’m a first-generation feminine entrepreneur. After my commencement, I wished to work and journey abroad. I acquired a superb alternative within the United Kingdom to work and examine, however my household didn’t enable me to go. I keep in mind my kinfolk asking me, ‘What in the event you get a high-paying job? How will we discover a appropriate marriage proposal for you?’ I additionally keep in mind individuals saying, ‘What is going to you do with a lot schooling’. [After listening to such comments] I made a decision to be unbiased and do one thing alone,” remembers Pooja, a local of Pune, in a dialog with The Higher India.
Following a grasp’s diploma in laptop science, she joined a reputed multinational firm (MNC). What she witnessed there would go on to find out her skilled decisions.
“As a really junior worker of an MNC, I keep in mind the battle my feminine supervisor went by means of for her promotions and on-site alternatives. Working at that firm for 2 or three years, I at all times noticed her skilled ambitions stifled in comparison with different male managers within the firm regardless of her expertise and expertise,” she says.
“She by no means acquired on-site alternatives that different male managers had as a result of she was judged for having two youngsters. No person requested her whether or not her household was versatile to the thought of working on-site. She would work around the clock, assist each member of her crew, and even assist her colleagues working on-site despite the fact that that chance was denied to her. I vividly keep in mind feeling very dangerous for her. I desperately wished to do one thing for her however couldn’t as a result of I used to be nonetheless a really junior worker with no voice or energy,” she provides.
Since faculty, nevertheless, she stored in contact together with her good friend and batchmate Tejas Kulkarni, who’s now the CEO of SheWork.in. As Pooja remembers, “Throughout our many discussions, Tejas and I at all times envisioned desirous to do one thing for ladies working within the tech business.”
In 2019, Pooja and Tejas give up their respective jobs at totally different MNCs and began their software program firm referred to as Telemerge IT Providers Pvt Ltd alongside Pune-based entrepreneur Tushar Kulkarni and made their foray into the tech business. On the outset, they established a casual rule that they might give extra alternatives to girls of their firm to establish the way it goes, earlier than fixing this drawback for larger tech corporations in India. Suffice it to say that they encountered totally different challenges when it got here to hiring girls.
Whereas operating Telemerge, they learnt that girls trying to rejoin the workforce after a sabbatical or maternity go away have been hesitant to get a job within the tech business as a result of they felt trapped, discovered travelling a problem, and have been struggling to strike a steadiness between family and workplace work. This was an issue they have been going to focus on.

“We additionally tried to establish different such issues. By March 2020 we created our personal platform referred to as SheWork.in, particularly for ladies expertise in India, underneath the aegis of Telemerge. As a precedence, we’ve got created a neighborhood the place our expertise advocates/mentors discuss to girls (notably these coming again to work after a sabbatical) and assist them restart their careers,” explains Pooja.
“We joined palms collectively to launch SheWork.in as a result of Tejas was inclined to my goals and supported my imaginative and prescient to start out this initiative completely for ladies. Given my expertise, I wished to assist extra girls to change into financially unbiased in order that they’ve the liberty to decide on their path and never be stifled by their mother and father, husbands, or households,” she provides.
Over time, they collaborated with corporations like Xebia, Tata Consultancy Providers, Tech Mahindra, and so forth. At this time, SheWork.in is partnering with greater than 150 corporations of various scales.
What does SheWork.in clear up?
At SheWork.in, they’re fixing the issue of the dearth of ladies within the tech business, primarily in management or mid-level roles engaged on specified applied sciences.
In an earlier dialog with The Higher India, Pooja stated, “We try to work with builders or individuals in management roles with anyplace between three to 12 years of expertise. We do have plans sooner or later to assist girls in different industries, however at the moment, our imaginative and prescient is to try to clear up the issue within the tech business.”
“Our essential focus isn’t just to resolve the issue of ladies’s expertise. We even have to have a look at the businesses who’re going to rent them. Corporations additionally must belief girls to present them an opportunity. Our focus lies in balancing their respective wants,” she added.
SheWork.in is concentrated on seamlessly reintegrating girls with three or extra years of expertise within the tech business again into the workforce after they needed to go away it for causes like marriage, relocation, childbirth, and so forth.
However why begin with girls with three years of expertise?
Chatting with The Higher India, Pooja says, “As per our statistical findings, it’s often after three years within the workforce when girls get married and relocate to the place their husbands work. As soon as they cross the 5 or six-year expertise threshold, we discover that girls have their first little one, go on a maternity break, and in consequence, their promotions get delayed.”

She goes on to elaborate, “The proportion of ladies in management positions within the tech business remains to be very low. Our focus is to first improve range on the management or C-level (chief-level jobs which are the best tier of govt jobs inside an organisation).
“If the administration is liberal or open to hiring extra girls at their stage, that’s when they’ll information their subordinate groups to rent extra girls. See, the market could be very aggressive. No person desires the opposite individual to get forward of them. Because of this our journey to make the office within the tech business extra inclusive begins on the management stage as a result of that’s the place they’re going to promote and assist girls come again and rejoin the workforce,” she provides.
SheWork.in helps corporations to rent extra girls. However this doesn’t imply they ask corporations to present their girls candidates solely distant working alternatives.
“We aren’t asking them to ascertain unique insurance policies to rent girls however inclusive ones. Chatting with corporations, we clarify to them why it can be crucial that in addition they give girls a chance for a similar position as they provide males. Not like days previously, girls at the moment additionally journey and do evening or second shifts whereas expertise has upgraded and firms have the wage cap area. So, why not rent extra succesful girls as an alternative of leaving them out?” says Pooja.
What’s notably distinctive about SheWork.in is that they’re targeted on delivering well-experienced expertise for tech corporations with a turnaround time of 24 hours.

“After we get a requirement from an organization, we give them matching job profiles inside 24 hours. Following this, you will have the usual hiring course of by an organization. As soon as the corporate completes their rounds of assessments and interviews, the one that is chosen joins the corporate inside a day. We’re focussed on delivering the best job (for the candidate), and the best candidate (for the corporate) on the proper time,” claims Pooja.
“By way of job profiles, we’re targeted on challenge managers, designers, mobile-based software builders, web-based software builders, the entrance finish, again finish, full stack builders, testers, and so forth. We would like girls to have extra alternatives in tech,” she provides.
What’s the present state of ladies within the tech business?
SheWork.in is presently working with lots of corporations which are hiring expertise by means of the sturdy on-line neighborhood they’ve developed.
“Shework.in gives a platform referred to as Tech Pundit, which connects mentors and mentees for personalised steerage and studying experiences. When we’ve got tech mentors speaking to girls in our SheWork.in neighborhood, we assist them navigate the newest tendencies in expertise and what expertise they presently lack. By our neighborhood, we try to assist them up-skill,” says Pooja.
However regardless of recurrently listening to catchphrases like ‘range’ and ‘range hiring’ throughout recruitment drives by numerous corporations, Pooja observes that they aren’t prepared to present girls equal pay regardless of having the requisite talent set. That could be a main problem they face.
“We nonetheless must persuade corporations to improve their wage packages for ladies. If corporations supply an individual a sure job profile as a result of they’re succesful, they need to additionally pay them accordingly. That’s one thing which I really feel remains to be missing within the tech business,” she says.
“In the event that they rent, for instance, an individual as a ‘Venture Lead’, they’re doing so as a result of they discover their talent units acceptable. As an organization, they aren’t hiring expertise as a result of they need to replenish some range ratio. In spite of everything, that may have an effect on productiveness and earnings,” she provides.

In line with Pooja, the gender pay hole within the tech business stands at about 20 to 30 %. This isn’t a definitive determine and it relies on issues just like the variety of hole years an individual has taken from the workforce “however statistics largely present that girls earn 20 to 30 % lower than males”.
“If a lady has not labored for 3 years, however has taken the required coaching and programs to make up for that hole, they’re provided a wage of juniors with two to 3 years of expertise. Not too long ago, I got here throughout a put up of an organization hiring challenge engineers, software program engineers, and .NET builders with expertise of six to eight years. Within the put up, they talked about a willingness to simply accept job purposes of individuals with a niche of as much as 4 years,” she remembers.
“The suggestions we acquired from these making use of was that they have been provided a wage of simply Rs 25,000 per 30 days. When requested why the candidates have been provided such a low wage, the businesses stated that they’ll assist candidates bear coaching for 3 months. After a yr of working on the firm, these candidates will qualify for value determinations. Given the paucity of alternatives, many find yourself accepting these low-ball gives and that’s unacceptable,” she provides.
How is SheWork.in addressing this pay hole? It’s troublesome as a result of they’re not those hiring.
“At current, we’re engaged with greater than 150 corporations to rent extra girls of their workforce. Our crew speaks to those corporations, discusses their wage bands, and tells them what the business commonplace is and what they need to ideally supply. If the businesses specific a willingness to interview our candidates and talk about wage gives commensurate with the expertise and talent set of our candidates, we take the time to assist them diversify their workforce. If the businesses are hesitant, we step again and ask our candidates to not compromise on their wage demand and never go for his or her interviews,” she says.
“SheWork.in makes efforts to make sure that each individual they suggest to corporations is able to taking these job interviews. Within the background, we’re operating lots of programmes to verify the applicant is succesful sufficient. As I stated earlier, we join these candidates to mentors who assist them catch as much as the newest tendencies within the tech business and replenish the required gaps of their talent units. Furthermore, these mentors additionally interview our candidates for sure roles. So, we solely ship these interviewed individuals to the businesses. So, we ensure that the individual (applicant) is succesful and that the [job] profiles are filtered at our finish,” she provides.

Past the pay hole, Pooja additionally argues that on the recruiter stage, there may be nonetheless an unconscious bias in opposition to hiring girls.
“What we see is that if corporations obtain 5 CVs (three girls and two males), they’ll interview the 2 males and provides them precedence. If these males are rejected, solely then will they provide the feminine job-seeker an opportunity. That unconscious bias nonetheless exists on the floor stage. Regardless of all of the noise round hiring extra girls, recruiters on the floor stage nonetheless lack the boldness to take action. This unconscious bias has to alter,” she says.
Corporations can take quite a lot of steps to handle these biases by offering some primary gender sensitivity coaching to their recruiters.
“In the meantime, at SheWork.in, what we do is masks the CVs despatched to corporations. All we give them is their first names and talent units. We don’t put up their marital standing, surnames, genders (though that’s typically troublesome with first names), and so forth. After we ship their CVs, we spotlight their talent units, the initiatives they’ve labored on, the work they’ve finished, roles, tasks, and so forth. As soon as they’re chosen for interviews, we talk to the panels at these corporations overseeing hiring to file them. We would like them to file the interviews in order that our candidates aren’t requested questions that transcend the scope of their skilled capabilities. Recording these interviews makes recruiters acutely aware of the questions they ask,” claims Pooja.
Furthermore, the character of labor has additionally modified. However that doesn’t imply that SheWork.in candidates are solely searching for distant alternatives for ladies.
“We aren’t telling corporations to solely give our candidates distant alternatives. The present pattern is shifting in direction of hybridisation. So, we ask corporations to present our candidates hybrid work alternatives however with some flexibility as nicely. For instance, if an applicant simply had a child six months in the past and has come again from maternity go away, we negotiate with the corporate to go the additional mile. For instance, if corporations have a five-day coverage of coming to the workplace, we assist our applicant negotiate for 3 days as a result of she has a child,” notes Pooja.
“Fortunately, we’ve got some business leaders supporting our work. They’re lending us a serving to hand in making their office extra versatile. On our finish, we encourage our candidates that if they need equal pay and alternative, in addition they have to work a bit of more durable,” she provides.
On their half, SheWork.in has additionally give you their Gyno-Care Program, which gives free well being verify up camps for ladies IT professionals in affiliation with accomplice corporations
Want extra assist from households
Based mostly on her expertise, Pooja believes that the best resistance [to women working regularly in the tech industry] often comes from households greater than corporations on this case.
“What girls actually need is extra assist from their households like their husbands, in-laws, and kinfolk, particularly with regards to family work. They need to contribute a bit of extra to unburden girls from the tasks of family work,” she says.
“Regardless of the provision of daycare amenities in cities, there are households who don’t like their youngsters to be put up there. In fact, it’s a private alternative whether or not you need to put your little one in a daycare facility or not however as instances change, so ought to households. If households can assist the thought of placing their youngsters in a daycare facility, it might assist working girls so much,” she provides.
Corporations, in the meantime, should do extra to accommodate girls by investing and organising creches and day-care amenities for youngsters, she argues. “Throughout a latest go to to Sydney, I keep in mind visiting an organization that had a feeding room for brand spanking new moms and a creche facility overseen by a certified caretaker, the place youngsters may play. Corporations in India can afford to spend money on such amenities and should progress with the instances,” she says.
(Edited by Pranita Bhat; Photos courtesy SheWork.in and Shutterstock)